Australian Fashion

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Jennifer Hawkins, Miss Universe 2004 at Australian Fashion Week, May 2007

Australian Fashion Week is a twice yearly fashion industry event showcasing the latest seasonal collections from Australian and Asia Pacific Designers. The spring-summer season collections take place at the International Passenger Terminal Sydney's Circular Quay in April or May of each year, while the Trans-Seasonal collections are shown in September. As of 2007 the Trans-Seasonal Collection are held in Sydney, having formerly been held at Melbourne's St Kilda pier.

With a growing profile on the international fashion week circuit AFW has helped bring high acclaim to a number of Australian designers such as Alex Perry, Zimmermann, Toni Maticevski, Collette Dinnigan, Leona Edmiston, J'Aton Couture, Ericaamerica, Easton Pearson and Gwendolyne.

Started in 1995 by CEO and Founder Simon Lock the event now known as Rosemount Australian Fashion Week (formerly Mercedes Australian Fashion Week)^[1] has become a high profile media moment on the fashion calendar, helping to ensure Asia Pacific designers a place on store shelves the world over. The event is also important in showcasing the talent of young up-and-coming Australian designers and their labels. One such designer is Mick Ferraro, creator of the 'Deuce' label. The week has also spawned valuable spin off events such as Mercedes Start Up and a number of high profile charity fund raisers.

In 2005 Simon Lock sold Mercedes Australian Fashion Week and its parent company Australian Fashion Innovators to the New York-based International Management Group^[2]. Lock declined to reveal the size of the deal, which industry sources estimated could have been worth "several million dollars", or to reveal whether he has an equity stake in IMG FASHION Asia Pacific.

In 2007 many major Australian fashion designers, who had previously shown at Australian Fashion Week, were not included in the schedule. These included the likes of Zimmerman, Sass & Bide, Wayne Cooper, Morrissey, Leona Edmiston, Akira and Toni Maticevski. Most would return in 2008, however, with IMG providing much more comprehensive schedule as a part of their rebuilding of the event.

Australian Women's Fashion

The fashion pictures further down this page are a selection of magazine covers from Australian Ladies Home Journal. Since most of the fashion history on this website is based on British European taste, it is interesting to note how similar female Australian fashion styles were to those worn in Britain. See more covers like this shown right further below.

The first few magazine covers follow the general line of the mid-forties fashion looks and later covers show how Australian fashion was like both Britain and America influenced by the new silhouette the New Look. Wider fuller skirts soon became the norm, but clearly the Australian versions are not nearly as extravagantly full as Paris fashions of the era. The cover pictures further down this page are from mid 1940s to 1949.

You can also see how this 1959 Australian Home Journal magazine cover shown right has very similar fashionable garments to those worn in the rest of the world 1959/60. Like women everywhere, Australia's women liked their fashion to be up as up to date as possible too. My original detailed text information on British fashion in the 1940s can be found in the main section in Utility Clothing

About Fashion-Era.com

Fashion-Era.com looks at women's costume and fashion history and analyses the mood of an era. Changes in technology, leisure, work, cultural and moral values. Homelife and politics also contribute to lifestyle trends, which in turn influence the clothes we wear. These are the changes that make any era of society special in relation to the study of the costume of a period.

Fashion-Era.com can take no responsibility for any information on the site which may cause you error, loss or costs incurred from use of the information and links either directly or indirectly. This site is owned, designed, written and developed by Pauline Weston Thomas and Guy Thomas. This site is designed to be viewed in 1024 X 768 or higher.

Men`s Fashion Houses

Safe online shopping starts here

Mens Fashions: A list of speciality Mens Fashion stores stocking a range of Sport and fitness gear, plus and king sized fashions, Bespoke Suits and Corporate uniforms, Swimwear, Surf fashions, Work and Safety gear, Designer brands and more. Secure online shopping - purchase online for overnight or following day delivery. There are 19 shops in the ShopSafe AU Men`s Fashion Houses Shopping Category

In January, we published an article about Australian Men's Health Man of the Year award 2009. The winner was announced today. The chosen six finalists attended an awards evening in Sydney and competed for the three categories up for grabs: the 2009 Men's Health Man Award, the NIVEA FOR MEN Face of the Year Award and the Women's Health Readers' Choice Award. (Picture below) Six finalists: Mick Jessop, Stephen Denney, Bradley Smith,, Khan Porter, Jason Lavrick and Julian Growcott... and the winner of Men's Health Man of the Year is Julian Growcott, who is on the magazine cover of April issue.

For more than a decade, Mack wore women's pantyhose under his clothes to keep him warm while he worked as a landscaper. But four years ago, Mack, 35, discovered "mantyhose" —pantyhose for men.

"It's nice because they are specifically made for men, so I felt less weird about it," said Mack, who declined to give his last name (because his wife does still feel weird about it). "They are tougher, less delicate than women's pantyhose, but not as bulky as long underwear."

He says that he enjoys the fit and feel of the "mantyhose" so much that he wears them year-round, even though he now holds an office job.

Mack is one of a growing number of men — from construction workers to athletes and businessmen — who've found a passion for pantyhose, claiming they wear the hosiery for support, comfort and aesthetic purposes. Luckily, there are now pairs made specifically for men so that they don't have to ravage their wives’ or girlfriends’ dressers to nestle into a pair of nylons.